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About SMART Practices


Richard Pearce is founder and CEO of SMART Practices.

A trouble-shooter with an entrepreneurial style, Richard has been bringing his passion and experience for developing successful businesses to the dentistry sector for more than 5 years.

With the leadership, operational and commercial skills gained first as a serving Captain in the British Army, to running multi million pound contracts in global banking and as Managing Director of several SMEs, Richard specialises in establishing innovative, simple yet highly effective systems that achieve measurable results.

Being married to a dentist has given him an invaluable insight into the unique challenges faced by the modern practice owner. Coupled with his deep understanding of the business of dentistry, Richard has transformed struggling practices in all corners of the UK; from Brighton and Harley Street, to Scotland and Northern Ireland.

As CEO of SMART Practices, Richard’s realistic, hands on approach and extensive commercial experience allows him to assist at any level of operation—coordinating with independent practice owners to help them identify clear objectives, improve strategic thinking and collect vital management information in order to make intelligent operational changes.

In his spare time, Richard loves to enjoy life with his wife and son, fly his hot air balloon, compete in triathlons and find DIY projects at home.

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Richard Pearce. BSc (Hons) MBA Dip Marketing

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